Founded in 2001 as the first blog about art and filmmaking, greg.org: the making of investigates the creative process. It is an experiment designed to increase understanding of art, architecture, film, and other fields by examining technique, experience, inspiration, influence, and context. Temporal, subjective, and accretive, this blog has become a useful platform for synthesizing ideas, making unanticipated connections, and asking and answering the questions that arise from making and engaging with art. For several years after earning an MBA at the University of Pennsylvania and working in business, Greg Allen collected art, which led to formative relationships with artists. He has written and directed documentary short films, including The Souvenir Series, a project that explores subjective and cultural aspects of memory. Through his writing at greg.org, he encounters many questions about art and process. Recent posts include “The Enlarged Pictures Generation: Alvar Aalto’s 1939 Finnish Pavilion,” “Observation On/From Towers,” and “Art Is Where You See It: YouTube Play @ Guggenheim.